1. Define Clear Objectives

Before writing a single line of code, establish what you’re trying to prove. Your MVP needs specific, testable hypotheses. Ask yourself:

• What problem are you solving?
• What assumptions need validation?
• What defines success for your MVP?

For example, if you’re building a new CRM system, your hypothesis might be: “Small businesses will switch to a simpler CRM solution even if it has fewer features, provided it’s more affordable and easier to use.”

2. Identify Core Features

This is often the most challenging step. Focus on:

• Essential features that directly address your core hypothesis
• Features your early adopters consistently request
• Functionality that differentiates your product

Remember: Your MVP shouldn’t try to compete feature-for-feature with established products. Instead, excel in your chosen niche.

3. Choose Your MVP Approach

Select from three main approaches:

• Human-powered automation: Manual processes behind a digital interface
• No-code solutions: Using platforms like Bubble or Airtable
• Full development: Custom coding your solution

Your choice should align with your technical capabilities, resources, and the nature of your problem.

4. Create a Timeline

Development timelines aren’t just for software – they’re crucial for any MVP. Create:

• Specific milestones
• Realistic deadlines
• Progress tracking mechanisms

This keeps you accountable and prevents endless tinkering.

5. Launch Strategically

Consider a phased launch approach:

• Start with early access users
• Gather feedback and iterate
• Gradually expand your user base
• Charge from day one to validate real demand

Remember: An MVP is about learning, not perfection. Start small, measure results, and iterate based on user feedback.